Stats
Summary
High-level performance metrics and campaign highlights.
Sent
16.5k
Messages sent across all active plays.
Open rate
67%
Average open rate for this period.
Reply rate
22%
Replies received from active campaigns.
Bounce rate
3.4%
Deliverability signal for recent sends.
Performance highlights
- Highest engagement from email replies is currently at 28% for warm authentication flows.
- Top-performing sender accounts have +5.8% open rate compared to the campaign average.
- Targeting accuracy is strongest in the seniority and department cohorts.
What to watch
- Reply rate is healthy, but follow-up sequences may need adjustments for low-performing plays.
- Deliverability remains strong; monitor any changes in provider-specific bounce rates.
- Use the By Targeting report to validate the next high-value audience segment.
Top cohorts
Best open-rate segments
Fashion founders74%
TrendUp
Operations leads69%
TrendUp
Retail buyers66%
TrendUp